Thursday, October 29, 2009

Talk About an Emotional Appeal

VIM

Take a look at this commercial. It's pretty self-explanatory.

Monday, October 26, 2009

Leave Behinds




There are so many fun little perks that follow having a job. Outside of the practical realm, these include a desk to work at and decorate, a new wardrobe, new friends and contacts, new ideas, exposure to brilliance, assimilation into a brand new corporate culture, etc. Since I am unemployed yet prematurely in a professional mind-set (I use this term loosely), I went ahead and did something very working woman-esque.

Via another one of my favorite blogs, Creative Envy I came across an amazing investment, of sorts. I ordered a set of 100 darling mini business cards for $19.99. Awesome deal. Now although I am not employed, that doesn't mean that I am any less important than someone who is a few years older than me and has a job. I have just as much... potential. Very few young career-seekers invest in something like business cards and I think it's a fabulous way to set yourself apart. The business cards on MOO are modern, chic, trendy, and can really make a statement about your professionalism and personality. You can pick designs from a number of different artists, customize your information, and provide your interviewers/contacts with a memorable leave-behind. I'm confident it will make a great impression.

Just thought I'd share my exciting news! I had a preliminary interview with DraftFCB about a week ago. It went great and I was asked to come back in to complete a Customer Intelligence exam (3 hours of data sets and brain riddles...). They're going to be on my University's campus in early November, so I'll be touching base with them again at that point. I also have a phone conversation with their Healthcare brand in NYC this afternoon. Will keep you posted on how that goes. Exciting stuff! Can't wait to see how things turn out!


Your working-woman friend,
A






Saturday, October 24, 2009

Amazing Web Design

Beautiful web design from DraftFCB Healthcare.

I can't stop looking at it! Awesome way to stimulate creativity right from the start.

Monday, October 12, 2009

Beautiful Illustrations of Captivating Stories


Here, I am going to share with you one of my all-time favorite blogs. It's poignant and bewitching, and the story behind it is just lovely. It extracts the moments when people first make eye-contact, when someone feels a pull of intrigue towards another on the subway, when crossing the street, or from across a room. Its humanizing and universal quality make it absolutely delicious.

Check it out, I know you'll love it.


"-m4w (L train to Manhattan)
You were reading Catch-22 on the subway this morning. I have never seen such a beautiful profile. I wanted to say hi, but then you’d turn towards me and I wouldn’t be able to look at your profile anymore. You were so into your book, I don’t think you noticed me falling in love with you. But I thought I’d ask, just in case."

Sunday, October 4, 2009

"The Business Got Into Me"

After trying to pester my mom into blogging all afternoon, I realized that I hadn't blogged in quite sometime. I've flirted with a number of post ideas, but have honestly just been too busy and too fond of my free time to make an effort. Life is getting crazier as every day passes. I am still talking to a number of companies, interviewing a bit, and hoping that a great job with a great company will fall into my lap. So far I've been having conversations with a few really amazing firms. I'm really excited about all of them and would probably sprout wings if anything worked out with any of them.

The first is an agency called Leo Burnett. It's a more traditional agency that has worked to create some of the most memorable advertising in the world. They've been responsible for the Jolly Green Giant, Tony the Tiger, and now work on huge clients like Philip Morris, Kellogg, Mcdonalds, Tesco, the list goes on. It's a phenomenal company (even that is an understatement), and I have met some of my most favorite ad-folk have worked or currently work at LB.

http://www.leoburnett.com/

The second is DraftFCB, previously known as Foote Cone & Belding, until a 2006 merger. One of my favorite professors at Miami used to be an FCB-er and raves about it all the time. The company is headquartered in Chicago (check plus) and has recently worked on the quirky Sharpie commercials and the Double Stuf Oreo “DSRL” commercials with Trump. Awesome, awesome stuff, young, modern company. Definitely deserves a check plus plus (plus).

http://www.draftfcb.com/

Another company that I’m talking to is slightly different, in a good way. Interbrand is a branding consultancy that works on clients like AT&T, BMW, McDonalds, Nikon, Nissan, Dunkin Donuts, the list goes on. It has a great global presence with offices in Beijing, Amsterdam, Jakarta, London, Madrid, Milan, Tokyo (again the list goes on). The have a group called “Verbal Strategy” that works on providing brands with a tone and a feel, which ROCKS. I haven’t been to this company’s office yet, but I have astronomical expectations.

http://www.interbrand.com/

All in all, I’m extremely excited (understatment of the year) at the prospect of working for any of these companies. I’ve been attempting to get in touch with some smaller, boutique agencies, as well, but hiring freezes are resulting in an icy cold recruiting atmosphere. I’ve been lucky enough to get the few traces of interest that I have and can’t wait to learn more.

I guess this post goes to show that even if you have zero connections at the start (zilch, nada), you can do anything you put your mind to. Even if you are a little old college student from Ohio.

I’ll try to stay on top of posting and blogging about my career search as more exciting things sprout up (which they will! At least that’s what I keep telling myself), and will make a conscious effort to provide as much helpful advice as I can.

Your Optimistic Friend,

A